Triple O’s underwent a rebrand to change from the dated car hop/ 1950’s diner design into a new age more inviting brand image: West Coast Contemporary. Once the design was finalized and approved the new flagship store was designed and built in Prince George.
As this location was larger than the prototype, a new floor plan was developed that met brand equipment adjacency requirements, and also maximized front-of-house visualization and ease of entry and exiting. New brand design features required modification as well as additional graphics in the form of frosted glass films on the back of booths designed with burgers, fries, and shakes, paying homage to the brand's roots. New brand features included the open concept front servery that highlights the milkshake production area, clean and streamlined front counter design accentuated with metal and wood features against the brand green, lower booth design to maintain visual levels, and open ceilings with dropped wood ceiling elements.
Project Role: Interior Design & Project Management performed while engaged with White Spot Limited
Full building +/- 5000 sqft | Restaurant 2800 sqft
Location: Prince George, BC
{ jin-jee } Interior Design and Project Management studio offering full-service design + management, virtual design packages & design strategy sessions for home and business owners alike.
Located in Penticton, BC, Canada TACKLING PROJECTS GLOBALLY
E: gabriella.milgrom@jeengi.com
C: 604-780-3796
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